Brew In Livingston Finalists Announced

Livingston County Development is pleased to announce 15 finalists for the Brew IN Livingston business plan competition, which is an effort to create a craft beer trail in Livingston County, NY. “We’ve been overwhelmed by the response to this initiative,” stated Livingston County Development Director Bill Bacon. “Not only have we received more response than was anticipated, but the quality of submissions has been remarkable.”

The County’s Economic Development office first announced the Brew IN Livingston initiative in June. Since that time the field has been narrowed from 75 interested parties, to 35 semifinalists, and now just 15 finalists. Last week, Governor Cuomo announced the regional economic development awards for round six of the Consolidated Funding Application process. Among those awards was $185,000 for Livingston County’s Brew IN Livingston initiative.

Contestants are ultimately competing for four equal prize packages which include access to $35,000 in grant funds, $100,000 in loan funds, and an array of assistance and services from groups including but not limited to the Livingston County Area Chamber of Commerce and Tourism and the New York State Brewers Association.

Finalists will receive technical assistance through the Brew IN Livingston “business boot camp” designed to assist with building and refining a business plan. Throughout the five week course, contestants will hear from professional service providers on licensing, trademark, business finance, taxes, branding, and marketing. Owners from breweries including Three Heads Brewing in Rochester and Big Ditch Brewing Company in Buffalo will speak to finalists about their experience starting and running a brewery.

For a complete list of finalists and to follow the completion, please visit: