Dream-O-Vate Competition

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Dream-O-Vate is a business competition that aims to increase downtown retail occupancy in Livingston County. The goals of the program are to:

  • recruit new business that will enhance the existing business mix
  • assist existing business that plan to significantly expand or branch into an additional business concept
  • improve the economic climate for businesses through increased resident and tourist traffic in our Village cores
  • increase downtown occupancy
  • create jobs

Congratulations to our Dream-O-Vate Winners!

Melanie Alvarez Santiago & Hector Ruiz
Using the experience she gained working on her family’s food truck in Puerto Rico, Melanie will be opening a Caribbean Restaurant at 94 Main Street, Geneseo. Boriken will serve lunch and dinner in a tropical atmosphere that will transport visitors to the delights of Puerto Rico.

Bill Waterhouse & Sonni Olbert
74 Main Street, Mount Morris will be the new home of TrailOtter. TrailOtter will sell outdoor safety gear and food, along with items to support visitors and campers to Letchworth State Park and beyond. Bill and Sonni plan to offer hiking guide services, give seminars, and perform training exercises for indoor and outdoor skill building.

Ruth Ann & Brian Lewis
Ruth Ann and Brian are the owners of Sweet Arts Bakery located at 95 Main Street in Geneseo. They plan to close Sweet Arts for a short time early this summer while it undergoes a transformation from a coffee shop that sells baked goods, to a bakery that sells coffee. Their current offerings of cookies, scones, artisan breads, and signature cinnamon rolls will be complemented with the addition of handmade candies and chocolates, a special order cake shop and expanded space for classes and small community meetings.

Jon Belec & Jason Barcomb
Jonny B’s Custom BBQ is a food truck and catering service with plans for a brick and mortar restaurant at 1883 Rochester Street in Lima. This family friendly restaurant will offer quality southern cuisine for dine in or take out along with a strong entertainment component in the form of a music hall.

Heather Grant
Dublin Corners – Livingston County’s first brewery – has more than tripled in size since opening on their York Farm in 2016. They’re ready to grow again, but this time it’s on Main Street. Dublin Corners Tap Room will open at 116 Main Street in Geneseo, offering residents, tourists, and college families a taste of their award winning brews as well as an offering of NYS wines and distilled products.

Wendy Pospesel Allen
Wendy’s Pantry, located at 82 & 84 Main Street in Mount Morris, is an old fashioned candy and high end food store with an emphasis on items produced in New York State. Already a tourist favorite, Wendy plans to increase traffic through expanded and diversified inventory and marketing.

Alyssa Cope
Honeygirl Gourmet offers a wonderful shopping experience at 61 Main Street in Geneseo. Increased inventory offerings are planned to boost in store sales while improved marketing and digital presence will assist with online sales.

Ralph Parker and Tracy Cope
Tracy Cope has been working alongside owner Ralph Parker to transform the Livonia Inn at 17 & 19 Commercial Street in Livonia. The Inn will reopen as a multipurpose venue housing two new businesses. Parker’s Pub – a bar and restaurant offering craft cocktails, locally brewed beer, and unique food, and Commercial Café – a coffee shop serving healthy food and beverages along with a game room and inviting community space for all to gather.

Jake Caplan
Sunrise Bouldering is a rock bouldering gym to be located at 2 School Street in Geneseo. The facility will enable participants to climb up, down, or across artificial rock walls using proper climbing techniques to complete a set number of routes. To set himself apart from the competition, Jake plans to include a small café, retail space, and an atmosphere inspiring enough to be used as an event venue, encouraging a healthy mindset and inclusive community gathering for people of all ages.

Stay tuned for grand opening/re-opening announcements!